I can understand watching the superbowl ads because they're [supposed to be actually] entertaining, but the good ones will be on youtube soon enough, so why bother giving them the ratings? I'm with you--I download most everything, and I don't often feel guilty because 90% of everything is crap. Why support the garbage? That said, I'm still trying to break my bad habit of buying books that I could easily find at the library, and paying the inflated canadian price for them... (I nearly bought a new copy of Wizard's First Rule, shudder shudder.)

I still can't get my head around the massive amounts of money in advertising on the intarnets. Who actually clicks on those banners and links, even the poor souls who don't have them adblocked?